B2B Marketing Expo is “on a mission to deliver innovation and inspiration to sales and marketing professionals so that they can transform the way they work and drive their organisation’s growth.” It boasts a packed agenda, with more than 150 speakers over two days. And there’s an exhibition of over 200 leading product and service providers, showcasing the latest industry advancements. 
Areas of focus on this year’s agenda include: marketing and sales alignment, personalisation, B2B influencers, brand personality, AI, and data and analytics. And, as the event is co-located with the Marketing Technology Expo, the free registration gives you access to both events in one.  


You might like

  • ‘Test, learn and win’, Economist’s Digital Readership & Deep B2B Sellers

    Published 01/03/2024 / FRESH INK

    The ‘human touch’ will help brands stand out when Google’s Search Generative Experience kicks-in.   AI might be seen as the golden goose of marketing at …

  • ‘Grade As’ for CMOs, LinkedIn’s Media Planning API & Google’s Search Generative Experience 

    Published 23/02/2024 / FRESH INK

    There’s nothing like getting an ‘A’ in marketing. Well, in old money anyway!  One in Four CMOs at US Firms were given a “grade A” …

  • Credit to All-Bound Marketing

    Published 21/02/2024 / B2B SPOTLIGHT SERIES

    Zsuzsanna Blau, Global Head of Digital Demand and Campaigns at Nokia  We recently sat down with Zsuzsanna Blau, Global Head of Digital Demand and Campaign …