HBR on how its 103-year-old $100m C-Suite Publication will survive AI
Havard Business Review, which ‘owns the C-suite more than any other publication’, has responded to how it will survive freely available expert comment and the advancements in AI. It will continue to build out its c-suite offering, with a strong vetting of the expert ideas, to ensure it brings ideas to its subscribers. In December, it had a paid circulation of 342,321 with 210,00 print and 120,000 digital subscribers. The new editor in chief is Amy Bernstein.
Press Gazette – Harvard Business Review editors on future of $100m revenue title in AI era
UK digital advertising investment rises to £38bn
UK digital advertising investment has risen 9.4% year over year to £38.07bn, making up 80% total ad spend according to We are Social and Meltwater. Annual social media advertising spend has increased by 13.8% to £9.02bn, and investment in influencer marketing increased by 13.6% to £930m. The data also showed that while investment is high, consumers are spending 7.1% less time on the internet and 11% less on social media.
Marketing Week – AI transparency, ecommerce tactics, digital advertising: 5 interesting stats to start the week
Washington Post Opinion Pages: Opposing views won’t make the cut
Jeff Bezos is putting his editorial stamp on The Washington Post, declaring its opinion pages will now champion “personal liberties and free markets”—and opposing views won’t make the cut. The shift triggered the resignation of opinion editor David Shipley and echoes the paper’s recent decision to stop endorsing presidential candidates. Reactions are split, with critics warning of ideological tunnel vision, while Elon Musk and other free-market advocates cheer the move.
BBC – Bezos focuses Washington Post opinion section on free markets and liberties
57% of marketers feed sensitive data into AI – with most companies lacking a policy
Marketing teams may be sleepwalking into a security crisis, with 68% of professionals accessing public tools like ChatGPT via personal accounts – and 57% admit to inputting sensitive data. According to Telus Digital Experience, despite AI’s productivity boost (60% say it helps them work faster), company policies lag; nearly half (44%) lack clear AI guidelines. Even when policies exist, many ignore them – 42% report no consequences for non-compliance.
Decision Marketing – Marketing businesses ‘blind to the risks of shadow AI’
AI Newsrooms: More Speed, Less Substance?
AI’s role in newsrooms is growing, but not everyone sees it as a win for quality journalism. Former Independent editor Chris Blackhurst warns that instead of freeing journalists for investigative work, AI will flood the industry with low-value content. While some outlets use AI for tasks like social posts and summaries, the bigger concern is whether journalism’s business model is shifting toward mass-producing generic content at the expense of original reporting.
Press Gazette, Former Independent editor says AI will free up reporters to create more ‘guff’
BBC Future: Beyond the soundbite to in-depth, evidence-based articles
BBC Future is part of BBC Online’s focus on in-depth, evidence-based articles covering science, health, technology, and the human experience. It is designed to stand out from the fast-paced media landscape by exploring long-term trends and innovations: such as robot taxis, hydroelectricity, and AI. Richard Gray is the Editor and Stephen Dowling is Deputy Editor.
Media Spotlight – BBC Future
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