Coombes takes on Director role to support growth of ‘Best New EMEA Consultancy’
Boutique B2B integrated communications agency, 3THINKRS, has appointed strategic communications expert Beth Coombes as Director.
Beth brings over twenty years of experience in strategic and trade communications, representing some of the world’s leading B2B and B2C brands, such as Audi, ManageEngine, FloQast, GoodShape, L’Oréal and P&G. She specialises in helping brands align marketing and communications activities with business development priorities. And, is adept in delivering high impact PR results that help clients convert leads into customers.
3THINKRS has picked up a trio of awards since its inception – named ‘EMEA New Consultancy’ at the 2023 SABRE Awards, ‘New Agency of the Year at the 2023 PR Moment Awards and ‘Best New Agency’ at the UK Agency Awards. Beth will support the next phase of growth, by delivering high performing results across client campaigns and leading 3THINKRS’ own go-to-market activation.
“Beth is a proven leader and an accomplished communicator,” said Ruth Jones, CEO of 3THINKRS. “Her extensive B2C and B2B experience, gives her a unique perspective to help drive creative client campaigns. I am delighted to appoint Beth as Director to help us deliver great results for clients and drive our next phase of our growth.”
Before joining 3THINKRS at its inception, to help lead client campaigns, Beth helped clients adapt quickly to changing market dynamics by delivering marketing and communication programmes with impact. Over the years, Beth has helped organisations in the UK, Europe and Middle East navigate change and preserve reputation during times of crisis, mitigating risk and building stakeholder confidence.
“I’m delighted to be part of a team that’s being recognised for our ability to disrupt the status-quo,” said Beth Coombes. “In just under two years, we’ve picked up a trio of agency awards, generated front-page national stories and have worked with highly ambitious clients and an incredibly talented team. I’m looking forward to helping to carve out 3THINKRS’ next path.”
The cross-agency collaborative training effort will deliver twenty-one training modules from a diverse set of agency and client practitioners. The programme will cover modules on brand strategy, messaging, managing a crisis, to client and account management, journalist relations and reporting.